Saturday, 7 July 2007

Bikini Swimsuits! The Rise or Fall?

There was a time when the purchase of a bikini swimsuit would most probably follow a trip to the travel agents and the booking of a summer holiday to a foreign destination, or more recently the successful application to enter the Big Brother house. However, in today's ever changing climate this is no longer the case, with mush larger issues potentially affecting this quite simple retail decision.

Taking summer holidays in the United Kingdom has become more popular in recent years and this could be put down to numerous factors, which include:

- Growing fear of terrorist attacks.

- Improving facilities of the UK's tourism hot spots.

- Improving weather and temperatures due to climate change.

Without taking any of these major issues too lightly, it would seem that they have all had a positive effect on the economy in terms of boosted revenue for many businesses. The fact that we Brits are spending our money here rather than in Spain or France must be a good thing for the country as a whole.

Without climate change it would be fair to assume that the demand for bikini swimsuits would fall, however, this is not the case because on hot summer days beaches up and down the United Kingdom are full of holiday makers taking advantage of what we have to offer, safe in the knowledge that they won't be stuck in an airport playing the luggage lottery in a week and that they won't have to plant a forest in order to carbon neutralise their air travel.

To summarise, the demand for bikini swimsuits is most definitely on the rise in line with the thermometers around the country. Of course the supply is also up with some fantastic collections available this summer, so why not go and get yours right now from because it is going to be a hot one.

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